Dothan, Alabama home sellers

Sell your home for a flat 1.5%

Get the same professional help and full MLS exposure, and keep thousands more of your sale price. One simple fee, paid at closing. A licensed Alabama broker is with you the whole way.

Flat 1.5% listing fee at closing, plus a one-time $250 setup.

  • Licensed Alabama brokerMike Pierce, Licensed Real Estate Broker
  • Full MLS exposureYour home is listed where buyers and agents look
  • You stay in controlYou choose the extras. No surprises.

How it works

Four simple steps

Selling should not feel complicated. Here is what to expect.

1

Tell us about your home

Reach out and we'll talk through your home, your timeline, and your goals. There is a one-time $250 setup to get started.

2

We get you ready

A yard sign and lockbox are shipped right to your home. Add professional photos, or use your own.

3

Your home goes on the MLS

Your home is listed on the MLS, the shared database of homes for sale, so buyers and their agents can find it.

4

You close and pay at closing

When your home sells, the flat 1.5% listing fee is paid at closing. We'll go over any optional extras you choose and when they are due.

What's included

Everything you need to sell

Your flat fee covers the essentials of getting your home sold.

  • Licensed broker support
    Mike Pierce, a licensed Alabama real estate broker, guides you.
  • Full MLS listing
    Your home is listed on the MLS so it reaches buyers and agents.
  • Yard sign and lockbox
    Shipped to your home. The cost is credited back when you return them.
  • Buyer connections
    Buyers who come from your listing are referred to a vetted partner buyer's agent.
  • Photo options
    Professional photography for $450, or use your own photos for $0.
  • A clear, simple price
    One flat percentage, paid at closing.

Pricing

Simple, honest pricing

One main fee, a small setup, and a few optional add-ons you can say yes or no to.

Main fee

Listing fee

1.5% of the sale price

A flat 1.5%, paid at closing.

Required

One-time setup

$250

Covers getting your home set up. Your yard sign and lockbox are shipped to your home, and their cost is credited back when you return them. The setup fee is kept.

Optional

Photography

$450 or $0 with your own photos

Have professional photos taken, or save the money and use your own.

Optional

Enhanced Marketing

$275 / month while listed

A premium, more immersive way to show off your home on major home-search sites. Only while your home is listed.

Coming soon

More upgrades

On the way

More upgrades are coming soon, for example AI-powered marketing.

Buyer's agent pay is negotiated separately and is not included in the listing fee. See the FAQ below.

Savings calculator

See how much you could keep

Enter your home's price and pick your extras. We compare our total cost to a traditional 3% listing commission.

Photos
Months of Enhanced Marketing ($275/month)
0 months

Your numbers

Traditional 3% listing commission$0
Our 1.5% listing fee$0
+ One-time setup$250
+ Photos$0
+ Enhanced Marketing$0
Your total with us$0
$0
estimated savings

Illustrative only. Compares the listing side of commission only. Buyer's agent pay is negotiated separately and is not included on either side. Sign and lockbox costs are credited back when returned, so they aren't counted here.

For builders

Building homes? Sell them for less.

If you build and sell several homes a year, a flat 1.5% adds up fast. Every home gets full MLS exposure and a licensed broker, with a predictable cost per home.

  • Same flat 1.5% on every home you list
  • Sign and lockbox shipped to the home
  • Know your selling cost before you build
Talk to us about your homes

Example: 10 homes a year at $300,000

Traditional 3% on 10 homes$90,000
1.5% on 10 homes$45,000
10 one-time setups at $250$2,500
Total with us$47,500

You'd save about

$42,500

Illustrative only, before optional extras. Buyer's agent pay is negotiated separately.

Partner Buyer's Agents

Are you a buyer's agent in Southeast Alabama?

Buyers who find our homes online are connected with a vetted partner buyer's agent. If you're a licensed agent who works hard for buyers, we'd like to hear from you. Create a private login, tell us about your experience, and we'll review your application.

Apply in a few minutes

Applications are reviewed by our team. You can check your status any time in your private dashboard.

FAQ

Questions people ask

Straight answers. If something isn't covered, just ask.

What does "flat fee" mean?

It means our listing fee is one fixed percentage, 1.5% of your sale price, paid at closing. There is also a one-time $250 setup, plus any optional extras you choose.

Is my home listed on the MLS?

Yes. Your home gets full MLS exposure. The MLS is the shared database that real estate agents use, and it's how your home reaches buyers and the major home-search sites.

Who shows my home?

We'll go over showings with you when you get started, so you know exactly how they'll work and what your role is. You stay in control of the process.

What about the buyer's agent? Is their pay included?

No. Buyer's agent pay is negotiated separately and is not part of our 1.5% fee. We'll talk it through with you so you understand your options before you list. Commissions are negotiable and not set by law.

What happens with buyers who find my home through the listing?

Buyers who come from your listing are referred to a vetted partner buyer's agent, so they have professional help too.

When do I pay?

The 1.5% listing fee is paid at closing. The one-time $250 setup and any optional extras you choose are separate and we'll explain exactly when each is due before you commit.

What if my home doesn't sell?

The 1.5% listing fee is paid at closing, so it's tied to a sale. Setup and any optional extras are separate, and we'll go over what to expect with you before you start.

How do the yard sign and lockbox work?

We ship them to your home. When you return them, their cost is credited back to you. The $250 setup fee is kept. We'll walk you through how to return them.

Do I need professional photos?

No. Professional photography is optional at $450. You can use your own photos for $0.

What is Enhanced Marketing?

An optional $275 per month, while your home is listed. It gives your home a premium, more immersive presentation on major home-search sites. You can choose it or skip it.

Can I cancel?

We'll go over the details of your listing agreement, including how changes or cancellation work, with you before you sign anything.

Contact

Ready to get started?

Reach out to Mike Pierce. We'll talk about your home and answer your questions. No pressure.

Get started

Mike Pierce, Licensed Real Estate Broker
yMORE Group at AXEN Realty, Dothan, Alabama